$re = '/(.+)/m';
$str = 'BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ABC Corporation//NONSGML My Product//EN
BEGIN:VTODO
DTSTAMP:19980130T134500Z
SEQUENCE:2etc...';
$subst = "\"$1\"";
$result = preg_replace($re, $subst, $str);
echo "The result of the substitution is ".$result;
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for PHP, please visit: http://php.net/manual/en/ref.pcre.php