\ban ASCII word boundary
sthe literal s (11510 / 1638 / 7316) (case sensitive)
\.the literal . (4610 / 568 / 2E16)
lthe literal l (10810 / 1548 / 6C16) (case sensitive)
\.the literal . (4610 / 568 / 2E16)
g modifier: global. Finds all matches instead of stopping after the first