$re = '/(?:^|,)([A-Za-z\-]+?)(?::[A-Z\-]+)?=(".+?"|\d+?)(?=,|$)/m';
$str = 'EXT-X-DATERANGE:ID="PreRoll_Ident_Open",START-DATE="2016-12-14T120000.000z",DURATION=3,X-PlayHeadStart="0.000",X-AdID="AA-1QPN49M9H2112",X-TRANSACTION-VPRN-ID="1486060788",X-TrackingDefault="1",X-TrackingDefaultURI="http,//606ca.v.fwmrm.net/ad/l/1?s=g015&n=394953%3B394953&t=1485791181366184015&f=&r=394953&adid=15914070&reid=5469372&arid=0&auid=&cn=defaultImpression&et=i&_cc=15914070,5469372,,,1485791181,1&tpos=0&iw=&uxnw=394953&uxss=sg579054&uxct=4&metr=1031&init=1&vcid2=394953%3A466c5842-0cce-4a16-9f8b-a428e479b875&cr="s=0&iw=&uxnw=394953&uxss=sg579054&uxct=4&metr=1031&init=1&vcid2=394953%3A466c5842-0cce-4a16-9f8b-a428e479b875&cr="';
preg_match_all($re, $str, $matches, PREG_SET_ORDER, 0);
// Print the entire match result
var_dump($matches);
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for PHP, please visit: http://php.net/manual/en/ref.pcre.php