$re = '/
\{ # { character
(?: # non-capturing group
[^{}] # anything that is not a { or }
| # OR
(?R) # recurses the entire pattern
)* # previous group zero or more times
\} # } character
/';
$str = 'This is a funny text about stuff,
look at this product {"action":"product","options":{...}}.
More Text is to come and another JSON string
{"action":"review","options":{...}}';
preg_match_all($re, $str, $matches, PREG_SET_ORDER, 0);
// Print the entire match result
var_dump($matches);
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for PHP, please visit: http://php.net/manual/en/ref.pcre.php