# If you'd like to omit non-matching lines from the result; add ';d' to the end of the expression.
sed -E 's/(<span class='customer)(' id='phone[^>]*>)([^<]+)/$1 NewClass$2Organization/g;t' <<< "GIVEN:
<div>
<span class='customer' id='phone$0'>Home</span>
<br/>
<span class='customer' id='phone$1'>Business</span>
<br/>
<span class='customer' id='phone$2'>Mobile</span>
</div>
DESIRED:
<span class='customer NewClass' id='phone$1'>Organization</span>
"
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for SED, please visit: https://www.gnu.org/software/sed/manual/html_node/The-_0022s_0022-Command.html