const regex = /\[(\w{1,3})\](.*)\[\/\1\]/gmi;
// Alternative syntax using RegExp constructor
// const regex = new RegExp('\\[(\\w{1,3})\\](.*)\\[\\\/\\1\\]', 'gmi')
const str = `[b][b]test[/b][/b]
[b][a]test[/a][/b]
[b][b]test[/b]`;
const subst = `<$1>$2</$1>`;
// The substituted value will be contained in the result variable
const result = str.replace(regex, subst);
console.log('Substitution result: ', result);
Please keep in mind that these code samples are automatically generated and are not guaranteed to work. If you find any syntax errors, feel free to submit a bug report. For a full regex reference for JavaScript, please visit: https://developer.mozilla.org/en/docs/Web/JavaScript/Guide/Regular_Expressions